An English bulldog with an underbite and muscular, rounded front legs won the 30th annual World’s Ugliest Dog contest on Saturday night.

The 9-year-old winner, named Zsa Zsa, was found via a pet-finding site by owner Megan Brainard of Anoka, Minn., according to a biography supplied for the contest.

Brainard will receive $1,500 for Zsa Zsa’s victory.

The cuddly competition, which helps organizers publicize that many pets are available for adoption, allowed owners to flaunt the imperfections of their dogs. It was held at the Sonoma-Marin Fairgrounds in Petaluma, Calif., north of San Francisco.

“It’s  a  fun  and  silly  way  to  advocate  that  all  animals  deserve  a  safe  and  loving  home,” said Christy  Gentry, a spokeswoman for the Sonoma-Marin Fair, in a release.

Some of this year’s contestants had hairless bodies, others had lolling tongues.

The dogs and their handlers walked down a red carpet, as a panel of judges evaluated them.

Others vying for the title included a blackhead-covered Chinese Crested-Dachshund mutt, a bulldog mix with excess wrinkly skin and a Pekingese named Wild Thang.

A 125-pound gentle giant Martha, a Neopolitan Mastiff with gas and a droopy face, won last year’s competition.

The contest is usually held on Friday nights, but organizers moved the competition to Saturday in an effort to draw a bigger audience.